Monday, June 11, 2012

Brainstorm blog topics and take your topic in different directions

Blogging during the summer could be a way to get some traffic.  Sit down and come up with a lot of blog topics.  Just brainstorm and think up a a lot of different things that would go great on a blog.  Focusing on your blog topics will get your creative juices flowing.


Getting the topics is just the beginning.  Now you have something to play with.  Start thinking about taking your blogging topics into different directions. Take the opposite view and do pro and con options.  Make different kinds of blog posts out of your topics.  People love lists online.  Now you have plenty of different content options. 


Your blog content could be created in different formats.  Create some videos.  Make audio podcasts and presentations.  Use your creativity.


People have so many different content options that you have to give them multiple ways to consume your information.  Everybody doesn't want to sit and read a long blog post.  Break up some content into chunks that are easily consumed by your audience.


Have you thought about taking your content offline?  Find a cheap printer and print out some of those blog posts.  Create some flyers that get your offline audience coming online to view your content.  


There are still plenty of people that are walking around in the real world that are not currently viewing your online content.  Give them a reason to go online and visit your pages.  


Is it time to start thinking out of the box for getting web traffic?  Doing the same things that are not working will start to get old fast. Keep trying new things and recording your results.  


Think about taking some of your related blog content and turning it into ebooks.  Everyday there are new people that get amazon kindle readers and apple ipads.  They are going to be looking for content that they can get online.  You could offer free ebooks based on your blog content.  Making ebooks is simple.  


Ebooks with a link back to your blog or website could give you traffic into the future.  Free ebooks or low cost ebooks could be your online traffic ticket.  


Free ebooks are great because they don't have a cost for the end user.  They can just download and read your information.  A low barrier of entry can get your foot in the door.  If you provide some good content on the topic that they are interested in, they could visit your blog or site.


When you started this process, you just brainstormed some topics and created a list.  You could take it a step further and get into the minds of what people are looking for online.  Visit the free keyword tool and see searches related to your topics.  You could be a few words off on a highly searched topic.  

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